Apr 08, 2011 | Comments 0
The Lexus and the Olive Tree
Publisher: Farrar | ISBN: 0374192030 | edition 1999 | File type: PDF | 518 pages | 1,9 mb
Friedman, the well-traveled New York Times foreign-affairs columnist, peppers The Lexus and the Olive Tree with stories that illustrate his central theme: that globalizationthe Lexusis the central organizing principle of the post-cold war world, even though many individuals and nations resist by holding onto what has traditionally mattered to themthe olive tree.
Problem is, few of us understand what exactly globalization means. As Friedman sees it, the concept, at first glance, is all about American hegemony, about Disneyfication of all corners of the earth. But the reality, thank goodness, is far more complex than that, involving international relations, global markets, and the rise of the power of individuals (Bill Gates, Osama Bin Laden) relative to the power of nations.